PREMIUM PROGRAM FOR CORE DEPARTMENTS

When something goes wrong in a company, it’s always “a system error.”
When the first impression goes wrong, it’s HR’s fault.

When a client leaves, it’s “the market’s fault.”
When a client leaves without a good impression, it’s Sales’ fault.

The key departments don’t just deal with tasks. They deal with expectations.
And whoever represents the company, represents more than themselves.

This section is for those who already know that.

B.E.Masterclass™

Business Etiquette Masterclass – impossible to copy. Literally.

This Masterclass is not a workshop, nor an “experience show.”
It is not a collection of tips on dining with business partners or choosing what to wear.
It is a rigorous, personal unlearning of everything that looks like professionalism – but isn’t.

Veronika Chmelová takes you through the only full-day programme where etiquette is not taught.
A standard is set.
Rigorously. On the spot. Without compromise.
An all-inclusive online experience with no room for excuses.


What this programme is

• Cultivation, not correction
• A professional restart that engages all the senses
• The lecturer’s direct presence in a controlled environment
• An experience designed to create lasting change
• Everything you don’t know about etiquette – yet represent every day
• And one precise element enabling participants to view reality from a new angle, without judgement – but with impact


What this programme is not

• It is not a training session
• It is not an open discussion
• It is not a dining or dress-code course

It is a format that rewrites corporate language, conduct, and presentation


Format

A full-day exclusive engagement – scheduled on your chosen date and conducted entirely under the direction of Business Etiquette s.r.o.
Includes complete service with no need for HR coordination.

Detailed programme structure available strictly on request.


Legal protection and licensing

The B.E.Masterclass is proprietary know-how of Business Etiquette s.r.o.
Its content, structure, and methodology have been created as an original system and are not for public distribution, imitation, or external interpretation.

All cooperating parties enter into contractual confidentiality and content-protection agreements.

Any attempt to copy, adapt, or transfer the methodology to a third party constitutes copyright infringement and will be legally enforced.

This standard is not to be shared.
It is conferred.